WJ Communications Revolutionize the UHF Gen2 RFID Reader Module Market
Industry's first RFID Reader Module Based on Gen2 Reader Chipset
SAN JOSE, Calif., Jan. 15, 2007 -- WJ Communications, Inc. (NASDAQ:WJCI), a leading designer and supplier of radio frequency (RF) products and solutions for the wireless infrastructure and radio frequency identification (RFID) reader markets, today unveiled its groundbreaking, industry's first true low cost and smallest form factor Gen2 UHF RFID modules, WJM3000, based on its recently announced WJC200 reader chipset. By leveraging the WJC200 chipset, WJ is in a unique position to shatter reader price barriers and accelerate large-scale RFID deployment by designing and manufacturing industry's lowest cost and smallest form factor RFID modules. The WJM3000, approximately the size of a compact flash card, uses up to 60% fewer discreet components, compared to modules available in the market today, while packing enough horsepower to exceed industry benchmarks for modules with fast inventory time and longer read and write range with worldwide Gen2 tags.
The WJM3000 embodies best in class performance for its size and price target while exceeding industry module benchmarks by supporting 1-watt (+30dBm) RF output power, Dense Reader Mode (DRM) capability, fast data rate of 240 KHz and power management smarts, making it ideal for integration into forklift readers, handheld readers, portal readers, printers, point of sale (POS), and other mobile devices.
"Building upon our core competency and track record of product innovations, we are introducing the next generation WJM modules to offer our customers RFID functionality in every mobile device," said Morteza Saidi, Vice President of Engineering at WJ Communications. "WJ is on a path to revolutionize the RFID industry and further establish its leadership position by offering industry's first Gen2 reader chipset. More modules based on WJ's reader chipset will be introduced in 2007, setting the industry's benchmark for size, cost, and performance to maximize ROI for customers."
Product Overview
The 1.0 Watt WJM3000 reader module operates over the North America UHF frequency band (902-928 MHz) and supports ISO18000-6C (UHF Gen2) and ISO 18000-6B international standards. The WJM3000 provides either a PCD header mount connection or cable feed connection with 3.3V CMOS levels (up to 5V) serial communications and can be operated via the WJ Graphical User Interface (GUI) demo software. The intuitive command set allows for extremely fast development of custom applications via an open source DLL and API support.
Value Proposition
Utilizing WJ's RF expertise and leadership in wireless infrastructure and radio frequency identification (RFID) readers, WJ has developed the WJM family of UHF RFID Reader Module products to enable OEMs to offer RFID functionality in mobile devices while maintaining key parameters such as low cost, light weight and extended battery life. The data connectors provide an easy snap on PCB or a cable connection allowing for easy integration.
The following are the best-in-class performance of the WJM RFID Reader Module products:
Regions Supported North America
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Countries Supported US
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Multi-Protocol Gen2(ISO 18000-6C), ISO 18000-6B
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Output Power Maximum 1 watt(+30 dBm), Minimum 63mW(+18 dBm)
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Gen2 Dense Reader Mode (DRM) Minimum watt(+27 dBm)
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Power Management Intelligence Idle mode, Sleep mode (Draws minimal current)
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UHF Near Field Compatibility Two antenna ports to accommodate both near field
for Item Level Tracking and far field UHF antennas
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Data Rate 240 KHz
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Demo Software Free Demo software for Windows® CE, Windows
and Windows® compatible
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Form Factor PCB header connection or cable feed
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Communicationm Serial communications
Positive Market Feedback
WJ has been sampling the WJM3000 modules to key strategic customers since December 2006. The feedback from customers has been overwhelmingly positive in regards to small form factor and read range. Additionally, the ability to read and write to RFID tags at 240 KHz was valued as an excellent feature enabling higher throughput and longer read/write range capability.
Target Applications
The main applications for WJM3000 include: RFID enabled Mobile Devices, RFID Enabled Handheld Readers, RFID Enabled Fork Lift Readers, and RFID Portal Reader.
Availability & Pricing
Please contact the RFID sales at 408-577-6200 or e-mail rfid.info@wj.com for more information on pricing and availability. WJM3000 is targeted for mass production in Q1, 2007. Engineering samples available earlier.
WJ also provides a development software package. The free software can be downloaded from the WJ website at www.wj.com/rfid_demo and includes support for WJ API, open source DLL and a user friendly demo software, providing read/write/locking capability to RFID tags. WJ's demo software will work with most mobile devices running Win CE, Win Mobile and PC's with windows operating systems.
About WJ Communications
WJ Communications, Inc. is a leading provider of radio frequency (RF) solutions serving multiple markets targeting wireless communications, RF identification (RFID), WiMAX, and broadband cable. WJ addresses the RF challenges in these multiple markets with its highly reliable amplifiers, mixers, RF integrated circuits (RFICs), RFID reader modules, chipsets, and multi-chip (MCM) modules. For more information visit www.wj.com or call 408-577-6200.
All trademarks used, referenced, or implicitly contained herein are used in good faith and highlighted to give proper public recognition to their respective owners.
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Contacts:
WJ Communications, Inc.
Claudia Lin -- Editorial and PR,
Tel: 408-577-6341
claudia.lin@wj.com
Prashant Upreti -- RFID Marketing Manager,
Tel: 408-577-6247
prashant.upreti@wj.com
SOURCE: WJ Communications, Inc.